Annually held in May, the fair aims to promote local products and various kinds of fruit grown in the province. The fair features exhibitions on agricultural innovations as well as agricultural products. Stalls selling local crafts, jewellery, food products and seafood make the fair fun to visit. Besides, visitors get to see how famous local products such as preserved durian are made; or they can have a good time watching a fruit contest and a beauty contest. Central to the fair is a procession of cars lavishly laden with the famous fruit of Chanthaburi heading along the road to the venue.